Floristry Amidst A Global Pandemic

Like any other small business pushing through the rubble of 2020, the floral industry has developed strong roots.

Though much of the product was at a stand still towards the beginning of the pandemic, little by little flowers have found their way to those that need them. Be it a small Zoom wedding whittled down from a guest count that boasted some 300. Now the intimate micro-wedding is taking hold. The end result, an occasion less about the affair, and more about the couples vows, along with the small number of people standing just six feet apart. Flowers catch the camera eye, transmitting the video to the rest of the guestlist. All watching behind computer screens with champagne glasses in hand. People adjust, and love endures.

And as winter approaches, and cases increase, sending the world into a long isolated tunnel yet again, farmers will plant, seeds will be sewn, and bulbs will take root in full anticipation of next year. We have adjusted our studio hours, less foot traffic, and a smaller staff. But we still remain set on the purpose of beautifying. Flowers transform a space, they lift the air, and the gesture of giving flowers will always be an act of kindness and love.

Yes currently it seems we all are living through some kind of Twilight Zone episode, but the fact is we are 'living through". And just like Spring, returning like clock work, adding color and texture to the world around us. We will grow. The gesture of flowers will continue to be a human tradition, and something very much needed through times like these."